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How I Actually Use AI
AI is a force multiplier if you give it the right constraints. Since I began consulting and building CampaignSync, I’ve leaned on AI to...
Cody Prince
Sep 173 min read


What Is a Marketing Campaign?
Have you ever sent out a social post or email and wondered if it actually worked—or what you should do differently next time? You’re not...
Cody Prince
Sep 82 min read


Avoiding Goal Blindness in Your Marketing Strategy
In marketing, goals are essential. They provide structure, direction, and a way to measure progress. But when goals become the only thing...
Cody Prince
Aug 42 min read


Why Segmentation Is the Secret to Smarter Marketing
Small businesses are often full of drive, but even the most passionate teams can hit a wall. The problem usually isn’t effort. It’s...
Cody Prince
Jul 62 min read
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